PersonalityOur target audience will like mysteries and puzzles as our thriller is enigmatic. They will therefore enjoy the complex plot twist as they might not have comprehended it and will find it interesting/intriguing.
Attitude
Our target audience will have a mature attitude in order to understand the complex narrative and plot twist. The audience will be realistic and will enjoy the fact the story line is based around the real world and realistic characters although the narrative may be hyperbolic.
Values
Our audience will appreciate relationships/family oriented, due to the romantic tone at the start of the film. Additionally, friendship, as the girl confides in her best friend. They will value that the girl is a loving person and doesn't see the negative in the antagonist.
Interests and lifestyle
Due to our target audience of young adults, they are likely to be in education or working. This means they are likely to have disposable income to enjoy entertainment such as going to the cinema. Our audience will enjoy going to the cinema with friends to watch the latest films, to be social and keep up with trends. They will also enjoy using social media which is important for us to advertise our trailer on different media platforms.
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